German Market Entry and Expansion Summit 2013

On 3rd of September 2013 the much awaited Consultinghouse Market Entry and Expansion Summit 2013 took place at the German Centre in Gurgaon, New Delhi.

The summit, part of Consultinghouse’s seven day roadshow through the Indian markets, was attended by German state representative of FrankfurtRheinMain and the Indo-German Chamber of Commerce.

FrankfurtRheinMain, the co-operation partner for this event, is the investment, promotion and marketing organization for the FrankfurtRheinMain region in Germany. The Indian office of FrankfurtRheinMain in Pune has already supported numerous Indian nationals to establish their business and expand operations in the region.

Expand your business with a reliable partner

On this day, Indian CEOs, Entrepreneurs and individuals got the opportunity to gather information about how to expand their business in the German market. In one to one meetings, the participants had the opportunity to meet the consultants of Consultinghouse personally and discuss their individual market entry strategy. A deeper insight into capturing the German market was given, especially with regard to unknown tax and legal regulations “We talked about how our consultants support Indian businesses and how to grow sustainably in Europe while benefitting the brand from the positive image of the business location in Germany” said Martin Wilke, Managing Director of Consultinghouse.

The Managing Director of the German Centre, Mr. Martin Fuchs, welcomed the participants and gave a short introduction to the activities of the German Center in Gurgaon.

To overcome challenges when capturing new markets in Europe was the key point

The participants at the Expansion summit included CEOs, decision makers and entrepreneurs from various industries such as healthcare, ITC, tourism, fashion and the automotive industry, who joined the event in order to share their future plans. The main objective of this event at the German Centre in Gurgaon was “to inform everyone how Indian companies can differentiate themselves by capturing the German market” says Ritika Malik, Business Development Consultant responsible for the Indian market. “At the same time we talked about the challenges companies have faced in the past when expanding their operations into a new market.”

After the presentation, the company representatives come together for a network and get-together. In the afternoon, One2One meetings were held with the senior partner of Consultinghouse and the decision makers in order to discuss their customized market entry strategy.

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